The Value of ‘Values in Action’ Stories

So I guess if you don’t have company values, it would be hard to tell any “values in action” stories about them.  But the reality is, we all drive our businesses on a set of SOME values – and we behave consistent with them every day.  Harvesting those stories that best demonstrate how you live out your values needs to be an intentional effort, however, so they can be shared and passed around — building trust, resilience, reputation and maintaining a vision.

At the 2012 Annual Meeting of the Greater Columbus Chamber of Commerce,  resource interactive Founder Nancy Kramer gave a resonating and lively speech reflecting on her company’s values and how they positioned resource for sustainable growth.  We were fortunate to have the opportunity to partner with her on this talk, which, as you can tell if you watch through to the end, made it one memorable event.

Once you are done watching the talk, see if you can repeat back the stories she uses to demonstrate their values.

By admin on 4/16/12, In Featured, Presentation tips, Speaker Tips, storytelling, Talk Back